SEARCHRPM BLOG

Explore search news, updates and insights from our expert contributors.

September 18, 2019
Search engine optimization (SEO) has continuously evolved and expanded over the years. SEO now goes well beyond using the right keywords (although that’s still an integral part of the process). Today, SEO services companies offer a selection of mix and match packages that are tailored to a website’s exact needs.

September 18, 2019
Search engine optimization (SEO) has continuously evolved and expanded over the years. SEO now goes well beyond using the right keywords (although that’s still an integral part of the process). Today, SEO services companies offer a selection of mix and match packages that are tailored to a website’s exact needs.

February 07, 2018
In a recent webmasters hangout, Google Webmaster Trends Analyst John Mueller was asked what three things he would focus on in 2018 to improve ranking.

December 16, 2017
The Google SEO Starter Guide has long been a go-to resource for search optimization. Now, Google has announced a newly revamped edition. Get it today!

March 30, 2017
Algorithmic factors defined by Google determine keywords that appear in organic search, including those branded terms. Discover tips for owing your brand.

February 09, 2017
Over the years there have been a lot of misconceptions about how Google determines new domain rankings. Google Webmaster Trends Analyst John Mueller elaborates more on this.

January 30, 2017
One of the top concerns that website owners have is getting penalized by Google. It’s an understandable concern given that Google dominates online searches on all devices. There’s also the issue of algorithm updates. A new algorithm can change what is and isn’t acceptable in the eyes of the search engine. Web pages that once passed the Googlebot sniff test could suddenly be penalized based on the new signals.

December 09, 2016
Even though John hosts Webmaster Central hangout chats to answer people’s questions directly, some people still think Google doesn’t shoot them straight.

November 22, 2016
Can some black hat SEO tactics be overlooked by Google? John Mueller of Google explains their approach to avoiding some spammy SEO tactics.

November 15, 2016
Google doesn’t use the same metrics from Google Analytics to determine organic rankings. However, they do note some key user behaviors can influence your position in the SERPs.