SEO is serious business, but the process can be comically difficult for businesses that are looking to make their mark in search engines.

SearchRPM is all too familiar with the angst that prospective clients feel before they discover a good SEO company. Many have described the frustration of trying to decipher the Google guidelines or finding a legitimate business they can connect with one-on-one.

So Founder of SearchRPM, Michael Ramirez thought, "why not turn that angst on its head with a spoof video?" For your viewing pleasure, SearchRPM announced the release of the SEO Spoof Video. It’s a hilarious take on one company’s quest to get their SEO on track as they hit one roadblock after another.

“The struggle is real,” says SearchRPM Founder Michael Ramirez. “So many of our clients have experienced the issues that are highlighted in the video. It’s a big reason why many businesses just give up, which is part of the problem SearchRPM is trying to fix.”

Recently, SearchRPM expanded its offerings to include a 3-step platform that makes SEO management much easier for companies, agencies and DIY SEOs. Instead of spending hours (and a significant chunk of the monthly marketing budget) trying to get answers from an untested SEO company, website owners can get information from SearchRPM in a matter of minutes.

By simply typing the URL into SearchRPM’s custom analysis tool, users can receive a report that provides a rundown of the technical, on-page and online PR issues that are negatively impacting SEO efforts. From there, website owners can choose a plan that addresses the issues in the most efficient, cost-effective manner. Once the plan is underway, website owners can log in to their SEO dashboard to track progress and measure the results.

The new tools and novel approach to SEO were developed to help demystify the process and give more businesses the opportunity to optimize their website. As the need for SEO increases, SearchRPM is providing a solution that can help search engine optimization go mainstream.

Visit the SearchRPM website to watch the video and try out the new SEO reporting tool today!