At SearchRPM we take Internet security seriously. Working in online marketing day in and day out, we fully understand the dangers that live in the virtual world. That’s why we take every precaution to protect our business and our clients.
But the fact is some of the most vulnerable Internet users are kids. The SearchRPM team was astounded by the many statistics that highlight the need for better awareness and information on what parents can do to keep their kids safe online. Earlier this year we decided to make improving Internet safety for kids a part of our corporate responsibility initiatives. As Internet marketers sharing our expertise is what we do on a daily basis, and with the launch of our new Internet Safety for Kids Resource Section we’re using what we know for the entire online community's well being.
Instant Traction Proves Internet Safety for Kids is a Hot Topic
We knew that Internet safety for kids was an important topic, but it wasn’t until we launched the resource section that it became clear others were very interested in knowing more. The Internet Safety for Kids resource section includes helpful articles for both kids and parents that feature actionable steps to improve online activities and links to additional resources from trusted sources. There are also infographs with stats that put the issue into perspective.
The response to our corporate responsibility initiative has been amazing. Our Unbelievable Kids & Teens Internet Safety Infograph quickly gained more than 300 Likes on Facebook and that number continues to grow.
Our resources have also been featured on and endorsed by:
Internet safety is a growing issue as more kids adopt new technologies at an earlier age. Because they have grown up in an Internet-connected world, it’s easy for kids to become complacent even though 90% of them say they have witnessed cyber bullying and that they understand hackers and viruses pose a serious risk. We have to change the mindset of kids by encouraging open conversations about Internet safety.
Studies show that only 39% of kids think their parents are aware of their Internet activity, and just 61% say their parents have talked to them about being safe online. It’s time to start talking to kids about the importance of protecting themselves online when we aren’t there to do it for them.
All of the information in the SearchRPM Internet Safety for Kids resource section is free to use, print and share. If there is a topic you’d like to know more about please let us know, and we’ll continue to grow our list of resources to meet the community’s needs.
By Michael Ramirez